1890-1910 Photography changes the format |
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Pictures were attractive. Even the earliest printers put individually painted illustrations into their books, like the hand-lettered medieval manuscripts. Then printers used wood blocks, etched out by artists and fit into type racks. A printer would keep a set of blocks, and might use the same 'walled city' image to represent many different towns. In the 1800s, illustrations were engraved on copper and wood, using a number of sophisticated new techniques (or so they seemed at the time) for simulating grey tones with only black ink. Most illustrations were etched with acid or by hand from pictures drawn onto metal or wood. The process was tedious but produced elaborately textured images, more beautiful than you'd expect from the few that are reproduced today. Sketch artists were sent to cover events like news photographers are now. They sent back romanticized drawings; this dramatic and noble Civil War battle was probably gruesome and unpicturesque in reality. A good illustrated magazine like Harper's Monthly or Leslie's carried lots of small type. It took hours to read a magazine. Photographers and editors had to devise precedents for using photography and words together in print. The first photo-interview, between French photographer Paul Nadar and 100 year old physicist M. E. Chevreul (see right), set a precedent for photo-captions later. The muckraking photographs of Jacob Riis is Mc Clure's influenced later social realism documents of the thirties. The combination of the photos, evolving styles of journalism, and the new technology of offset printing and color process created a new language of the printed page, a language which made high-power advertising layouts possible.
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